Marketing technology landscape

Scott Brinker’s legendary marketing technology landscape with 1,876 vendors. Now for the first time as a clickable list of links. Feel free to share and please let me know if you spot any errors!

2015 MarTech Landscape

The Marketing Technology Landscape supergraphic is developed annually by Scott Brinker and shared on www.ChiefMartec.com

There’s also an Excel spreadsheet version of Scott’s supergraphic available from Heinz Marketing.

Customer Experience VoC

  1. 17 308 Permanent Redirect 2
  2. 33 Alida 4
  3. 34 Allegiance 9
  4. 13 Clarabridge 3
  5. 24 Clickinsights 4
  6. 7 Confirmit 5
  7. 15 Customergauge 3
  8. 21 Customersure 3

Marketing Automation/ Campaign & Lead Mgmt

  1. 59 7sheep.net 19
  2. 68 Activecampaign 7
  3. 4 Adaptiv 14
  4. 7 AdLuge 5
  5. 13 Attentive.ly 9
  6. 41 Automatr 11
  7. 15 Autopilothq 9
  8. 39 B-kin 4

Web Content / Experience Management

  1. 2 Acquia 10
  2. 63 Agility CMS 1
  3. 56 Alfresco 1
  4. 12 Atex 0
  5. 26 Blogger 5
  6. 23 Bluetrain 3
  7. 54 Boomity.com 2
  8. 61 Bridgelinedigital 2

Loyalty Referral Gamification

  1. 38 Actionable 4
  2. 16 Aimia 1
  3. 19 Amplifinity 1
  4. 2 Badgeville 6
  5. 21 Bellycard 2
  6. 20 Bigdoor 2
  7. 35 Boulderlogic 1
  8. 14 Bunchball 1

Performance & Attribution

  1. 31 Abakus 1
  2. 24 Accenture 0
  3. 13 Adaptive Insights 2
  4. 6 Allocadia 2
  5. 14 Analytic Partners 1
  6. 16 AOL 1
  7. 3 Beckon 4
  8. 28 Bizible 1

About

  1. 1 The Marketing Technology Conference 8
  2. 2 Landscape Supergraphic 2016 0
  3. 3 Landscape Supergraphic 2015 12
  4. 4 Landscape Supergraphic 2014 0
  5. 5 Landscape Supergraphic 2012 0
  6. 6 Landscape Supergraphic 2011 2

Personalization & Chat

  1. 21 40Nuggets 6
  2. 37 [24]7 4
  3. 41 Adacado 3
  4. 25 Apptus 1
  5. 14 Augur 2
  6. 7 Barilliance 3
  7. 20 BloomReach 2
  8. 35 Brightinfo 2

Dashboards/Visualization

  1. 34 Andara 9
  2. 27 Chartio 7
  3. 9 ClicData 6
  4. 7 Collaborative Visual Intelligence 7
  5. 5 Cyfe 2
  6. 20 D3 3
  7. 25 Dapresy 4
  8. 32 Dash 6

Mobile Marketing

  1. 40 Acromobile 7
  2. 8 ActionX 4
  3. 11 Adelphic 3
  4. 48 Adtile 4
  5. 23 Airpush 2
  6. 53 Channeleyes 4
  7. 6 Earshot 2
  8. 56 Estimote 2

Interactive Content

  1. 33 Agorapulse.com 4
  2. 41 Alinean 1
  3. 59 Avoka 0
  4. 54 Binkd 1
  5. 40 Bulldog Solutions 0
  6. 12 Caspio 1
  7. 27 Ceros 0
  8. 29 Checkbox 1

Asset & Resource Mgmt

  1. 11 Adamsoftware 2
  2. 26 Adgistics 0
  3. 13 Assetbank 1
  4. 17 Box 2
  5. 16 Brandfolder 0
  6. 14 Brandmaker 0
  7. 22 Brandworkz 0
  8. 1 Bynder 5

Display & Native Ads

  1. 53 Activation 1
  2. 44 Adbeat : 0
  3. 39 Adclarity 1
  4. 23 AdExtent 1
  5. 38 Adform 1
  6. 32 Adgear 3
  7. 27 Adiant 1
  8. 8 Admantx 3

Content Marketing

  1. 62 Acrolinx 2
  2. 24 AddThis 2
  3. 38 Atomicreach 0
  4. 80 Beegit 3
  5. 47 Cadence9.com 1
  6. 29 Captora.com 2
  7. 15 Chute 1
  8. 36 Cloudworks 1

Call Analytics/Management

  1. 9 CallFire 3
  2. 2 Callmodo 1
  3. 12 Callrail 0
  4. 16 CallSource 0
  5. 6 CallTrackingMetrics 1
  6. 14 Calltracks 0
  7. 1 IfByPhone 2
  8. 8 Interact.io 2

Video Marketing & Ads

  1. 9 Adap.tv 0
  2. 53 Adcore 0
  3. 48 Adgooroo 1
  4. 30 Adrise 0
  5. 51 Ampush 1
  6. 24 Animoto 0
  7. 1 Brightcove 2
  8. 8 Brightroll 0

Creative & Design

  1. 2 Autodesk 6
  2. 17 Axure 1
  3. 3 Balsamiq 3
  4. 5 Canva 1
  5. 8 Creately 2
  6. 4 Dribbble 1
  7. 7 Fiftythree 1
  8. 20 Gimp 1

Team & Project Mgmt

  1. 11 Agilo Software 2
  2. 14 Aha! 2
  3. 8 Asana 1
  4. 18 Assembla 0
  5. 9 Atlassian 1
  6. 43 Axosoft 0
  7. 7 Basecamp 2
  8. 32 Clarizen 1

Search & Social Ads

  1. 8 Acquisio 2
  2. 22 Adapt.ly 0
  3. 23 adCore 2
  4. 30 AdEspresso 1
  5. 31 Adgooroo 0
  6. 36 Adparlor 0
  7. 25 Adproof 2
  8. 9 Adspert 2

Sales Enablement

  1. 22 Accompani 0
  2. 44 Allbound 0
  3. 5 Ambition 2
  4. 8 AppGlu 0
  5. 15 Bloomfire 1
  6. 52 Brainshark 2
  7. 26 C9 1
  8. 45 ClearSlide 1

Vendor Data/Analysis

  1. 15 Aberdeen 0
  2. 6 Altimeter Group 0
  3. 16 Capterra 0
  4. 7 CrunchBase 2
  5. 13 Digitalmarketingdepot 5
  6. 10 Forrester 0
  7. 3 G2 Crowd 0
  8. 1 Gartner 1

Communities & Reviews

  1. 11 Bazaarvoice 2
  2. 33 Boonex 2
  3. 36 Cackle 1
  4. 12 Communispace 1
  5. 2 Disqus 0
  6. 18 Forumbee 2
  7. 10 Getsatisfaction.com 1
  8. 7 Grade 0

Testing & Optimization

  1. 60 8Seconds 4
  2. 39 AB Tasty 3
  3. 17 Atmio 4
  4. 44 Attensee 2
  5. 47 Avenseo 0
  6. 13 Bounce Exchange 2
  7. 49 ChannelAdvisor 1
  8. 15 Clickthroo 2

Web & Mobile Analytics

  1. 31 Amplitude 3
  2. 62 AppDynamics 2
  3. 21 Apsalar 0
  4. 16 AT Internet 1
  5. 5 Bitly 2
  6. 58 Calq.io 4
  7. 1 Celebrus 2
  8. 55 Chartbeat 0

Email Marketing

  1. 3 Adestra 10
  2. 46 Autosend 5
  3. 5 Aweber 6
  4. 4 Bluehornet 4
  5. 59 Brightedge 4
  6. 24 Bronto 2
  7. 32 Campaigner 4
  8. 12 Campaignmonitor 2

Audience & Market Data

  1. 36 Accudata 3
  2. 38 Ace Metrix 3
  3. 32 Allant 4
  4. 29 Avention 3
  5. 31 Biscience 3
  6. 6 Compete 5
  7. 22 Comscore 2
  8. 23 Crosspixel 2

BI, CI & Data Science

  1. 8 Actian 3
  2. 28 Actuate 1
  3. 30 Alpinenow 1
  4. 35 Alteryx 0
  5. 32 Angoss 0
  6. 53 Bimeanalytics 1
  7. 10 Birst 2
  8. 39 Bitam 0

Influencer Marketing

  1. 17 Adly 3
  2. 1 Appinions 4
  3. 26 Augure 0
  4. 10 BuzzSumo 1
  5. 8 Crowdly 1
  6. 25 Crowdtap 1
  7. 29 Exposely 0
  8. 18 Grapevine 1

Platform/Suite

  1. 12 Act-On 4
  2. 1 Adobe 3
  3. 11 Hp 1
  4. 3 HubSpot 0
  5. 4 IBM 4
  6. 7 Infor 1
  7. 15 Infusionsoft 1
  8. 14 Marketo 3

Data Management Platform/Customer Data Platforms

  1. 17 6sense 4
  2. 5 Acxiom 4
  3. 46 Adnologies 4
  4. 15 Agilone 2
  5. 41 Amobee 4
  6. 50 Appuri 4
  7. 24 Audiencescience 4
  8. 29 BlueConic 3

Social Media Marketing

  1. 15 Actionly 6
  2. 65 Affinity 3
  3. 66 Answers 0
  4. 29 Artesiansolutions 1
  5. 3 Attensity 1
  6. 64 Attentive 13
  7. 14 Awareness Hub 3
  8. 20 Beevolve 2

Channel/Local Marketing

  1. 17 Adnovate 4
  2. 13 Averetek 2
  3. 1 Balihoo 3
  4. 10 Brandmuscle 3
  5. 6 Broadridge 2
  6. 4 Channeltivity 0
  7. 9 Distribion 0
  8. 5 Eggzack 1

Tag Management

  1. 9 Datalicious 1
  2. 7 Dc-storm 2
  3. 2 Ensighten 1
  4. 3 Ghostery 2
  5. 12 Google 0
  6. 11 Hub-scan 0
  7. 8 Impactradius 0
  8. 6 Mezzobit 1

Events & Webinars

  1. 20 6connex 0
  2. 40 Activenetwork 0
  3. 14 Alliancetech 2
  4. 41 Anymeeting 0
  5. 32 Apache2 Ubuntu Default Page 0
  6. 33 Arkadin 0
  7. 46 Attend.com 1
  8. 10 Attendify 0

CRM

  1. 21 Act! 1
  2. 32 Agile CRM 3
  3. 41 Apptivo 2
  4. 45 Aptean 2
  5. 2 Apto 2
  6. 30 Capillarytech 0
  7. 46 Capsulecrm 2
  8. 9 Carmelvision 0

Identity

  1. 9 Ca Technologies 1
  2. 8 Forgerock 1
  3. 1 Gigya 5
  4. 2 Janrain 1
  5. 7 LoginRadius 1
  6. 6 Okta 1
  7. 5 Oneall 0
  8. 3 Onelogin 5

SEO

  1. 8 Altruik 1
  2. 37 Analyticsseo 2
  3. 16 Authoritylabs 1
  4. 1 Brightedge 3
  5. 33 BuzzStream 2
  6. 35 Caphyon Ltd 0
  7. 20 Cogniteev 1
  8. 26 Colibri 2

E-Commerce

  1. 18 3dcart 1
  2. 21 Abilitycommerce.com 1
  3. 15 Avangate 0
  4. 4 Bigcommerce 1
  5. 33 Broadleafcommerce 2
  6. 48 cleverbridge 1
  7. 31 Cs-cart 3
  8. 12 Demandware 0

Cloud Integration/ESB

  1. 11 Adeptia 2
  2. 18 Bedrock Data 2
  3. 20 CloudWork 2
  4. 16 Dell 0
  5. 10 E2ebridge 1
  6. 22 Elastic 2
  7. 9 Flowgear 2
  8. 3 Ifttt.com 1

APIs

  1. 3 3scale 2
  2. 1 Apigee 4
  3. 6 Kimonolabs 3
  4. 2 Layer 7 3
  5. 5 Mashery 1
  6. 4 Smartbear 0
  7. 8 SOA Software 4
  8. 7 Wso2 2

Web Dev

  1. 21 Angularjs 1
  2. 26 ASP.NET 2
  3. 19 Atlassian 0
  4. 1 Backbonejs 1
  5. 22 Blazemeter 1
  6. 28 Browserstack 3
  7. 20 Chrome 1
  8. 2 Codiqa 2

Databases & Big Data

  1. 29 0xdata 2
  2. 7 1010data 2
  3. 6 Apache CouchDB 2
  4. 42 Basho 2
  5. 23 Bityota 3
  6. 30 Caspio 1
  7. 26 Cassandra - Apache 2
  8. 27 Cloudera 3

Cloud/IaaS/PaaS

  1. 12 Abiquo 1
  2. 16 Akamai 1
  3. 5 Amazon 0
  4. 23 Appirio.com 1
  5. 32 Apprenda 1
  6. 2 Bitnami 1
  7. 17 Bluelock 1
  8. 22 BMC 1

Mobile App Dev & Marketing

  1. 5 Appboy 4
  2. 13 Appiterate 3
  3. 14 Apple 1
  4. 31 AppMachine 3
  5. 26 Appscend 1
  6. 10 Appsee 1
  7. 28 AppsFlyer 3
  8. 29 Appsfreedom 2

Marketing Environment

  1. 18 Alibaba 2
  2. 30 Amazon 1
  3. 17 AOL 1
  4. 28 Baidu 2
  5. 7 Digg 3
  6. 5 Ebay 0
  7. 9 Facebook 1
  8. 26 Flickr 2
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